GoHighLevel Certified Admin · Meta Ads · Social Media Management
I help coaches, founders, agencies, and service providers connect their ads, funnels, CRM, automation, and content—so growth is organized, measurable, and easier to manage.
Available for Remote Opportunities
6+ Years
Meta Ads Experience
300+
Account Locations Managed
Nearly 500
Real-Estate Leads Generated in 6 Weeks
10+ Years
Remote Work Experience
About
I'm Mercedes Silabay, a digital marketing specialist based in Cagayan de Oro City, Philippines.
I combine an Information Technology background with hands-on experience in GoHighLevel, paid advertising, lead generation, social media, and marketing automation. I understand both the technical and creative sides of a campaign—from building the lead journey to monitoring the numbers that show whether it works.
I'm detail-oriented, dependable, comfortable working independently, and committed to building organized marketing systems that help teams operate with less confusion.
Expertise
Organized systems that capture, nurture, and move leads toward the next action.
Lead-generation campaigns built around clear goals, careful testing, and measurable KPIs.
Strategic content support that keeps brands visible, relevant, and consistent.
Case Studies
300+ Account Locations Supported
Managed and optimized Facebook and Instagram lead-generation campaigns for a marketing agency. Monitored CTR, CPL, CPA, budgets, lead quality, keywords, and creative performance while supporting recurring reports and weekly updates.
Nearly 500 Leads Generated in 6 Weeks
Managed campaigns for two real-estate locations and connected incoming leads to Google Sheets with automated SMS notifications, helping the team receive and respond to opportunities efficiently.
Industry: Healthcare Education and Coaching
Migrated training courses from Kajabi to GoHighLevel and supported funnels, workflows, forms, surveys, calendars, email and SMS campaigns, Stripe integration, Facebook field mapping, and social media scheduling.
Completed GoHighLevel onboarding, built lead-capture and follow-up workflows, configured forms and calendars, mapped Facebook lead fields, created email campaigns, and optimized weekly Meta campaigns across three locations.
Client data and identifying information are kept confidential. Detailed screenshots and supporting reports may be shared privately when permission allows.
Tools
Testimonials
Mercedes brought a level of precision and follow-through that made a real difference on the team. She has a sharp eye for detail and a natural instinct for spotting where processes or outcomes could be stronger, and rather than flagging issues and moving on, she steps up to drive the improvements herself. Her communication is clear and timely, she keeps her commitments, and when obstacles come up, she works through them with focus and creativity. A dependable contributor who consistently delivers quality work.
Aren JohnstoneFranchise RampExcellent follow through and courteous doing personal assistance, emaul automation and scheduling. Highly recommended!
Eric AndreMercedes was my full time assistant for over a year. She has been the best worker I have every hired in my 10 years as an online business. She is punctual, trustworthy, polite, and extremely smart and respectful. She did hundreds of Wordpress sites for me, SEO, image placement, order management, Excel work, and she is very skilled with all aspects of webhosting and transferring sites. Anything with wordpress, she is very very good at it. If you have a chance to hire her I highly recommend her 100%. She is a great assistant, and a very classy person. Please contact me if you need a personal referral. johnhofmann@gmail.com
Jay HoffmanContact
I'm open to remote GoHighLevel, Meta Ads, marketing automation, digital marketing, and social media opportunities.